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How it works

What SymNexusMatch

SymNexusMatch personalises what each customer sees next (products, content, offers), and connects messy records to the right master record across your systems. It keeps learning from every click.

Capabilities

  • Personalises. Recommendations tailored to each person's history and profile.
  • Resolves identities. Links 'M. Garcia, maria.g@…' and 'GARCIA, Maria' to the same customer.
  • Keeps improving. Learns from live feedback and gives new items a fair chance to be discovered.

From data to results

  1. 1

    Share interactions

    Purchases, views, clicks, or known record matches.

  2. 2

    Describe items & people

    Optional attributes: category, price, region, text descriptions.

  3. 3

    Serve & learn

    Instant recommendations or matches, improving with every interaction.

Use cases

The same platform adapts to each of these with your data and a short configuration.

  • Product recommendations
  • Content personalisation
  • Retargeting
  • Customer identity resolution
  • Schema & data mapping
  • Candidate-job matching
  • Invoice-PO matching
  • Duplicate detection
  • Look-alike leads
  • Similar items

Industries

E-commerceMedia & StreamingMarketingRecruitingBankingData IntegrationTravelPublishingB2B SalesHealthcare
Next: the data format →